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| Cloud Computing - The Road Ahead |
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| August 02 2011 |
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| This article titled "Cloud Computing - The Road Ahead" talks about the future market size for different cloud computing models, present industry trends, top research firms' predictions and how organizations should view it from an overall IT standpoint. |
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| Leading In A World of Change |
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| September 24 2010 |
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| Rauline Ochs takes a look at how the cloud has caused a shift in customers' needs and this impacts the solutions you provide and new ways to position your business for success. |
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Can You See Beyond the Clouds?  |
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| September 02 2010 |
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| This eBook provides insight into how service providers and vendors can work together to unlock the strategic and monetary potential behind cloud-based sales. |
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| 8 ways to get ROI from Cloud Computing |
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| May 19 2010 |
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| Article developed with The Open Group exploring the ROI of Cloud Computing. |
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| Building Return on Investment from Cloud Computing |
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| April 23 2010 |
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| Prepared by the Cloud Business Artifacts (CBA) project of The Open Group Cloud Computing Work Group.
This White Paper presents the initial conclusions from The Open Group on how to build and measure Return on Investment (ROI) from Cloud Computing. It Introduces the main factors affecting ROI from Cloud Computing, and compares the business development of Cloud Computing with that of other innovative technologies. It also describes the main approaches to building ROI by taking advantage of the benefits that Cloud Computing provides and describes approaches to measure this ROI, absolutely and in comparison with traditional approaches to IT, by giving an overview of Cloud Key Performance Indicators (KPIs) and metrics.
The result is an analysis of how to build and measure ROI that will help businesses to reap the benefits of Cloud Computing, and take advantage of its potential for incremental improvement and disruptive transformation of business processes. |
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| Software Delivery Models in the Era of Cloud Computing |
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| January 15 2010 |
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| Increasingly, software companies are facing a dilemma as to the best delivery model for their business and many are opting for a "multi-delivery" model or multi-model software delivery. As we continue to figure out the bold new world of marketing cloud computing, the delivery model is a key question. The answer varies by the vendor's analysis of the future of their product category, particular situation of the vendor, the nature of the product and marketplace conditions. |
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| Understanding and Improving IaaS Strategy |
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| November 19 2009 |
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| Insights on definining or refining your IaaS strategy and marketing message. |
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| Five Competitive Differentiators for Cloud Services |
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| November 16 2009 |
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| Cloud Computing providers have a difficult marketing challenge. No matter what service model or deployment model a provider is delivering, they must differentiate their service while meeting the commodity needs of as many customers as possible. Here is a list of five categories of competitive differentiations for Cloud Computing. If your looking to acquire cloud services, these are elements to help you evaluate any service, if you're selling these services, consider this an outline for your nest requirements document. |
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| Cloud Enabling Rich User Experiences |
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| October 12 2009 |
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| Most successful brands create breakthrough ideas or innovations that are inspired by a deep understanding of consumer's lives. Customers are no longer tolerating the rushed and mediocre service offerings. Instead, they are demanding satisfying and rich experiences. Companies that provide it will evoke emotional bonding with the brand and win their loyalty |
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| Alok Misra, Principal, Navatar Group, interviewed By Zagada NearshoreJournal.com Hi-Level Executive Interview Series |
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| September 04 2009 |
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| Alok Misra is a top expert in SaaS business transformation and a thought leader in the Cloud Computing world. He has been the driving force behind some of the most complex Independent Service Vendor – ISV applications built on Force.com. His stewardship has, over the last four years, turned Navatar Group into one of the top Salesforce.com consulting partners.
In addition to discussing the implementation successes his company has achieved with the Cloud and Force.com deployment, Alok shares with Philip, his insights about the necessary shift in strategy and operation that software companies need to take to successfully adapt to the expanding US$ 8 billion Cloud computing outsourcing opportunity.
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| Bifurcating Clouds |
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| August 06 2009 |
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| There will soon be two major paths for cloud computing providers: commodity and premium. This means that we will have a large bifurcation in the cloud computing space with two very different kinds of solutions. |
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| Evaluating the Cost-Benefit of Using Cloud Computing to Extend the Capacity of Clusters |
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| June 24 2009 |
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| By Marcos Dias de Assuncao, Alexandre di Costanzo and Rajkumar Buyya |
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| Market-Oriented Cloud Computing: Vision, Hype, and Reality for Delivering IT Services as Computing Utilities |
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| September 22 2008 |
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| By Rajkumar Buyya, Chee Shin Yeo, and Srikumar Venugopal |
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| MyCustomer.Com with Zach Nelson |
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| September 17 2008 |
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| As the market for on-demand and SaaS products takes off, it is critical to recognize what characteristics will distinguish the next generation of leading vendors. |
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| Talking with the Experts: Tien Tzuo |
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| July 18 2008 |
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| Tien Tzuo, SaaS expert and CEO of Zuora, shares his thoughts on how you can successfully implement a SaaS business model. Pooling his years of experience as Salesforce.com's Chief Strategy Officer alongside the experience his co-founder's bring from executive positions at Webex, Tien discusses best practices for setting up subscription-based services on the web. |
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| On Clouds, the Sun and the Moon |
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| June 20 2008 |
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| The Main Value proposition of cloud computing is better economics, that it's cheaper to rent hardware, software platforms and applications (via a per-usage or subscription model) than it is to buy, build and maintain them in the corporate data center. But if we expect that cloud computing is here to stay - and not just a passing fad - it must be feasible for the cloud providers temselves. |
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| Talking SaaS with Tien Tzuo |
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| June 19 2008 |
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| In this interview Tien talks about what it takes to build a successful SaaS business. |
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| To Succeed in the Long Term, Focus on the Middle Term |
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| July 02 2007 |
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| Moore addresses the obstacles companies face in lasting over the long term. He locates a common problem in the "Horizon 2 vacuum," referring to the strategic horizons outlined by McKinsey's Mehrdad Baghai and colleagues in "The Alchemy of Growth." |
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| Strategy and Your Stronger Hand |
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| December 02 2005 |
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| Geoffrey Moore explains why it's crucial to know which of the two types of company yours is and how that should affect your strategy-and practically every aspect of your business model. |
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| James Urquhart on Cloud Computing |
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| August 12 2009 |
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| Dells Cloud Computing Evangelist, Barton George, talks to James Urquhart at CloudWorld. They discuss how the conversation has changed from "What is Cloud" to questions of how to replicate some of the recent Cloud success stories. James gives examples of how businesses are reacting to cloud computing and where the biggest interest is coming from. They also discusses how the Cloud has lowered the VC capital that start-ups require to get set up and going, how internal IT needs to start realizing they are no longer delivering a product but a service, how regulatory and industry standards will be what dictates the speed of the clouds evolution and not technology, and much more. |
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| How Cloud Platforms Change the Game for ISVs |
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| June 09 2009 |
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| Virtualization technologies and the subsequent emergence of cloud computing have changed the game for independent software vendors (ISVs), opening up a bewildering array of hosting, PaaS and SaaS options. This keynote panel brings together top executives from the leading platform providers to answer questions about what the evolving cloud landscape means for ISVs, examining the impact of utility provisioning on business models, development cycles, channel partnerships and customer retentionships.
Moderator: John Chapman - Business Development Director, IT Europa
Panelists: Mani Gill - VP, OnDemand, SAP Business Objects Division; Steve Lucas - SVP, Force.com, Marketing & ISV Recruitment, Salesforce.com; Treb Ryan - CEO, Opsource, Inc; Werner Vogels - VP & CTO, Amazon.com |
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| Tien Tzuo Discusses Three New Rules for Software - Part 1 |
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| June 04 2009 |
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| Tien Tzuo discusses three new rules for companies building, managing, funding, and selling software. |
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| Tien Tzuo Discusses Three New Rules for Software - Part 2 |
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| June 04 2009 |
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| Tien Tzuo discusses three new rules for companies building, managing, funding, and selling software. |
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| What's Your SaaS Position - Part 2 Hype, Challenges and Position |
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| February 19 2009 |
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| Whats Your SaaS Position - Part 2 Hype, Challenges and Position |
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| What's Your SaaS Position - Part 1 Opportunity |
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| February 19 2009 |
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| Whats Your SaaS Position - Part 1 Opportunity |
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| Top 3 Monetization Strategies to Help You Succeed at SaaS |
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| December 15 2008 |
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| The CEO of Procullux Ventures discusses the top 3 monetization strategies for SaaS providers. |
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| Can You See Beyond the Clouds? |
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| September 02 2010 |
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| This eBook provides insight into how service providers and vendors can work together to unlock the strategic and monetary potential behind cloud-based sales. |
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| Building Return on Investment from Cloud Computing |
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| April 23 2010 |
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| Prepared by the Cloud Business Artifacts (CBA) project of The Open Group Cloud Computing Work Group.
This White Paper presents the initial conclusions from The Open Group on how to build and measure Return on Investment (ROI) from Cloud Computing. It Introduces the main factors affecting ROI from Cloud Computing, and compares the business development of Cloud Computing with that of other innovative technologies. It also describes the main approaches to building ROI by taking advantage of the benefits that Cloud Computing provides and describes approaches to measure this ROI, absolutely and in comparison with traditional approaches to IT, by giving an overview of Cloud Key Performance Indicators (KPIs) and metrics.
The result is an analysis of how to build and measure ROI that will help businesses to reap the benefits of Cloud Computing, and take advantage of its potential for incremental improvement and disruptive transformation of business processes. |
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| Evaluating the Cost-Benefit of Using Cloud Computing to Extend the Capacity of Clusters |
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| June 24 2009 |
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| By Marcos Dias de Assuncao, Alexandre di Costanzo and Rajkumar Buyya |
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| Market-Oriented Cloud Computing: Vision, Hype, and Reality for Delivering IT Services as Computing Utilities |
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| September 22 2008 |
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| By Rajkumar Buyya, Chee Shin Yeo, and Srikumar Venugopal |
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| Microsoft Says to Spend 90% of R&D on Cloud Strategy |
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| April 07 2011 - Bloomberg | ||||
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| read the full article >> | ||||
| VMware Takes Aim At Cloud Cacophony With 'Your Cloud' Campaign |
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| February 10 2011 - CRN | ||||
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| read the full article >> | ||||
| 12 Hottest App Categories for Cloud Computing Shift |
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| November 30 2010 - Datamation | ||||
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| read the full article >> | ||||